About Your Dentist

Jeffrey Erickson, DDS

Dr. Erickson was raised on a farm in Iowa. His interest in dentistry began in junior high when his Boy Scout Explorer group visited an orthodontic office. He attended the University of Iowa receiving his B.S. in Chemistry. Dr. Erickson continued his studies at the University of Iowa (College of Dentistry) graduating in 1987 in the top 10 percent of his class. While attending dental school Dr. Erickson worked in the Dowes Institute for Dental Research and presented a research project at the International Dental Research meeting in the Netherlands. During those years he vacationed in the Beaver Lake area and grew to love the Northwest Arkansas area. He moved to Rogers after graduation and opened his dental practice in July of 1987. Dr. Erickson is a member of the American Dental Association, the Academy of General Dentistry, the Academy of Cosmetic Dentistry. He is also a graduate of the Las Vegas Dental Institute for Advanced Cosmetic Dentistry and has trained with the nations top cosmetic dentists. He is past president of the Beaver Lake Dental Study Club. Dr. Erickson continues his education focusing on dental implants and cosmetic dentistry.

Dr. Ericksons community involvement includes the Rogers Early Risers Rotary Club. As a member of First Christian Church (Disciples of Christ) Dr. Erickson has served on the church board and other ministries.

In his spare time Dr. Erickson is an award winning National Water Ski Competitor and Adventure Racing participant. He has worked on restoring several antique automobiles and currently he enjoys his 1930 Model A.

He and his wife, Susan, have three adult children, a daughter-in-law, two grandsons and one granddaughter.

Robert Mercer, DDS

My Mission

To provide quality care to every patient.


Harding University, Bachelor of Science in Biochemistry and Molecular Biology Searcy, AR

University of Tennessee College of Dentistry, Doctorate of Dental Surgery Memphis, TN

Continuing Education & Professional Memberships

Dr. Mercer is an esteemed member of the Doctor Mastery Program, a five-year program consisting of clinical training conducted by world-renowned clinicians building on foundational skills and advancing to mastery of the most complex dental care. Upon completion of the five-year program, Dr. Mercer will receive a Fellowship with the Academy of General Dentistry (FAGD), held by only 7% of general dentists in the United States.

Dr. Mercer is actively involved in many professional organizations, including the American Dental Association, Arkansas State Dental Association and Beaver Lake Study Club. The dental professional also volunteers at the Samaritan House. He loves dentistry, and he thoroughly enjoys being able to help people maintain healthy smiles.

Life & Hobbies

When he isnt practicing dentistry, Dr. Mercer loves to spend his time outdoors. He enjoys fishing, spending time on the lake and cheering on the Arkansas Razorbacks! Dr. Mercer is also an actively-involved member of Trinity Grace Church.